About the American Pecan Promotion Board
The pecan R&P program operates as the American Pecan Promotion Board. The board’s assessments are used for promotion, research and industry information projects to help increase the demand for pecans.
Who We Are
The purpose of the APPB is to strengthen the position of pecans in the marketplace, maintain and expand markets for pecans, and develop new uses for pecans.
Pecans in a Nutshell
They might be small, but pecans are mighty — and have a lot to boast about. The pecan is a complex whole food, packed with multiple health-promoting nutrients and bioactive compounds. Each delicious pecan is a nutrition powerhouse.